Sports and fashion are more intertwined than ever, with athletes like the Bengals QB dominating our feeds and defining a new era of style influence.

The August 2025 issue, headlined "Why Joe Burrow (And Seemingly Every Other Athlete) Is So Immersed in Fashion," features Burrow, or "Brrr" (a nod to his cool persona), sitting in an ice bath with a full suit.

Since his time with the Bengals, Burrow has increasingly become more expressive in his fashion sense. From establishing the OG signature “Joe Burrow sunglasses” - a rimless rectangular shade, sometimes with a translucent lens - to a buzz and bleach haircut out of boredom.

Bengals cornerback Josh Newton doesn't tiptoe around the football field or the locker room, and his brash request of Joe Burrow paid off.