Warszawa, 4 czerwca 2020 r. – Smog, zanieczyszczone powietrze oraz sposoby poprawy jego jakości, obok zmian klimatycznych, to jedno z najpoważniejszych wyzwań cywilizacyjnych. Obecnych i przyszłych. W ...

NIQ and GfK are the total package, delivering the Full View™ of consumer intelligence. We have exciting opportunities to join our diverse team using data and technology to show the world what people ...

2024 continues to see consumers and businesses continuing to face economic challenges, but there are opportunities for pockets of growth. By maintaining a laser-focus on the right target audiences, ...

Consumers in Europe continue to be affected by various crises. After inflation peaked in 2022, 2023 was characterized by an adjustment to the increased cost of living. Additionally, the multiple ...

In this Thinking Ahead podcast, Kelly Whitwick and Neil Frackiewicz from GfK UK’s retail team discuss the performance of Black Friday in 2023. Using point-of-sale data, they review the results from ...

These are GfK’s global findings ahead of CES 2024.

52% of auto intenders (consumers in the market to buy a vehicle) would remove a vehicle from consideration if it does not offer the right technology. With so much on the line, industry stakeholders ...

gfknewron Predict을 사용하면 경쟁력 평가의 정확성이 향상됩니다. 당사와 가장 유사한 모델에 대한 인사이트를 얻으면 분석이 쉬워집니다. 프로모션 계획 도구는 우리와 시장의 프로모션 실행을 보다 잘 이해하는 데 도움이 되며 프로모션 예산의 효율성을 높일 수 ...

COVID-19 has made health & wellness top of mind for many of us, yet our increasing focus on our wellbeing predates the outbreak. We all approach it quite differently, while some of us may have ...

In this article, we will define customer experience, explore its significance, discuss effective strategies, highlight real-world examples, delve into metrics for measurement, and showcase how GfK can ...

I dati sulle vendite di GfK indicano che un'azione continua di brand building incide direttamente sul successo a lungo termine. Secondo le nostre ricerche, i brand che nel 2009 hanno continuato a ...

Tap into GfK`s expertise across a host of verticals and marketplace dynamics ...