outlines some key definitions sets out a core process for content strategy in the digital age defines some key strategic models that enable the smart application of content in the service of achieving ...
Catalina Salazar tells Econsultancy about her role at the Finnish local commerce platform, including how brands are approaching retail media today, and what’s next for the industry.
From adding new media-buying skill sets to championing the customer experience, Ocado’s retail media and data leader discusses their approach in a competitive landscape.
Earlier this year, Wolt – the Finnish food delivery and local commerce platform owned by Doordash and operating in 27 markets – launched its retail media network, Wolt Ads, which is notable for its ...
Econsultancy has just expanded its Ecommerce Deep Dive learning content with a new learning plan, Optimising the Retail Media Opportunity, which explores how marketers and advertisers can best exploit ...