Model and former NASA associate Alix Lu has partnered with Opaliris to advance virtual makeup try-on (commonly referred to as VTOs) technology, which has become an increasingly common and crucial ...

Beauty products fan Amy Kean says that virtual make-up testing apps and websites have got much better in recent years When it comes to beauty products the phrase "try before you buy" used to ...

But how do you know which colors are best for you? That’s where virtual color analysis services come in. These online ...

Shoppers can select a bevvy of products from Sephora’s industry to try on ... a button within the Virtual Artist tab. Sephora shops mobile While the beauty industry as a whole is further ...

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Beauty and mobile Augmented reality ... Sephora brought the technology to a wide audience via its Virtual Artist app feature that enabled users to virtually try on different lip shades in January ...

Digital marketing in the U.S. is on the cusp of transformation, driven by advancements like click-to-chat ads, RCS and AI.

Perfect Corp.(NYSE: PERF), a global leader in augmented reality (AR) and artificial intelligence (AI) beauty and fashion tech ...

NARS is celebrating its 30th anniversary and the launch of its new Explicit Lipstick line with Maison Explicit, an immersive virtual commerce experience on its own website alongside physical pop ...

Beauty products fan Amy Kean says that virtual make-up testing apps and websites have got much better in recent years When it comes to beauty products the phrase "try before you buy" used to ...