Barbie has become an icon since her introduction in 1959. On the positive side, dolls like Barbie can serve as a canvas for imaginative storytelling and role-playing. Children often create ...

It offers a chic nod to Barbie’s iconic style while stripping away the distractions of the modern smartphone era. Want to know how to get your hands ... features help create a unique device ...

to create gameday events featuring Mattel brands. Barbie was the first of the Mattel brands to benefit from that partnership, with a Barbie-themed Major League Baseball game in Houston between the ...

Though specific plot details are still under wraps, the movie is set to be entrenched in The Sims universe similar to Barbie.

Once upon a time, there was a little girl named Barbie who lived in a beautiful dream castle. She had a big canopy bed with pink silk sheets and a matching nightstand. She loved to play with her ...

Barbie and WNBA legend Sue ... Possibilities” at Fever x Sky WNBA game on Friday, 8/30 (Photo: Business Wire) If you could give the kids in your life anything, what would you give them?

Mattel has unveiled its latest Barbie brand campaign titled "Give limitless possibilities", recognising the powerful role play has in giving ... laughter and belief in their own potential.

this retro flip phone features Barbie's signature pink style, a 5-megapixel camera, and basic apps. Designed to reduce screen time, it also includes nostalgic elements like a Barbie-themed Snake game.

To grow, you need to put on your marketing thinking cap and create a strategy for how you will build an audience ... In 1956, Ruth Handler, co-founder of Mattel, launched the very first Barbie. Her ...