aiming to tackle the secondhand market for customers selling directly to each other—an area where Brodin estimates Ikea has a higher market share than in new furniture sales. Customers enter ...
In total, more than 450 products were for sale on the new platform at ... resold or – as a last resort – recycled." Ikea has been selling used furniture for some time now in the so-called ...
who estimates Ikea has a higher market share in resale than in new furniture sales. In the future it could also help as a way to engage customers, Brodin said. “We’re going to verify the full ...
If they choose the voucher as payment, Ikea adds 15 percent of the sales price on top. The buyer collects the furniture directly from the seller. Ikea therefore only offers the sales platform ...