A hopeful entrant in the emerging market of electric watercraft is out of action and being sold for parts. Pure Watercraft was founded in 2011 with the intention of replacing gas-based outboard ...

If you’re a boat lover, enjoy being on the water and are searching for the perfect mix of performance, sustainability and cutting-edge technology, this electric wake boat might just be the thing ...

A tough market seems to have put an end to Pure's ambitions. © 2024 TechCrunch. All rights reserved. For personal use only.

Pure Watercraft founder and CEO Andy Rebele with the company’s electric Pure Pontoon boat during test rides on Lake Washington in Seattle in 2023. (GeekWire File Photo / Kurt Schlosser ...