The rebrand wasn't enough as the once-popular frozen food delivery service has announced it will be closing down for good.

The Minesota-based company announced Monday that it would close its doors in November after 72 years in business.

The frozen meal delivery service Yelloh, formerly Schwan's, will cease operations this fall, the company announced Monday.

Frozen meal delivery service Yelloh, formerly known as Schwan’s, is closing down.

The frozen delivery arm of the former Schwan Co. was unable to beat ‘changing consumer lifestyles’ and other headwinds.

Minnesota-based frozen food delivery company Yelloh said it’s facing “multiple insurmountable business challenges.” ...

Yelloh, the Minnesota-based frozen food home delivery service formerly known as Schwan’s, is closing in November after 72 ...

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For 72 years, the iconic yellow truck from southwestern Minnesota delivered food to families across the country. That will ...

The company that used to be Schwan's, a leader in frozen food home delivery, is set to cease operations in November.

The former Schwan's delivery service, now known as Yelloh, said the company is readying to "permanently park" the iconic ...

The once-popular frozen food home delivery company Yelloh, better known as Schwan’s Home Delivery, will cease operations ...