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Vistar’s new offering combines the confidence of direct deals with the power and flexibility of programmatic buying Programmatic Guaranteed Programmatic Guaranteed NEW YORK, July 17, 2025 (GLOBE ...
Ever wonder how AI ad tools turn marketers into magicians — grabbing scrolls, clicks, and conversions? It's not magic, it’s ...
Viant Technology Inc., a leader in CTV and AI-powered programmatic advertising, recently announced a strategic partnership with LG Ad Solutions to speed up addressable advertising in the connected TV ...
Omnichannel planning and activation require embracing something marketers generally try to avoid – fragmentation. However, in ...
Acast - the independent podcast company - has announced a global partnership with Magnite, the independent sell-side ...
Podcast company Acast has partnered with Magnite in a deal that will see Australian advertisers able to access audiences across over 140,000 podcasts on the company’s network.Acast announced the ...
Programmatic is gaining traction as a scalable, transparent, and sustainable solution for brands seeking incremental growth.
WunderKIND Ads, the advertising division of Wunderkind delivering user-first ad experiences that don’t interrupt content ...
In June 2025, I had the privilege of attending the 6th Radio and Digital Sound Broadcasting Summit – Africa 2025 ...
Agency Programmatic and Premium Inventory What transpired in the years following sheds some light on why programmatic is so strong today. First, because everyone could buy the same or similar ...
Spending on programmatic advertising is growing quickly, at ~20% annually. Real-time bidding is growing even faster than programmatic overall, at a five-year CAGR of 24%.
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