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FreeWheel served a record number of ads and programmatic impressions for a live event, enabling NBCUniversal to further open inventory to new advertisers. This article, Freewheel helps accelerate ...
The E.W. Scripps Co. is partnering with FreeWheel, a global technology platform for the television advertising industry, to increase advertising opportunities across women’s live sports content ...
FreeWheel thinks the best way to simplify streaming video is by fostering more direct connections between buyers and sellers. To that end, on Tuesday, the ad technology vendor announced several new ...
At FreeWheel, he said, troubleshooting involves simplifying with more programmatic. Dworin spoke with AdExchanger. AdExchanger: Which buy-side needs will FreeWheel prioritize under your leadership?
FreeWheel’s focus on the growth of programmatic advertising across sports and live events in streaming is reflected in an enhanced product suite built to handle the unique challenges of live TV.
FreeWheel, a global technology platform for the television advertising industry, today announced the launch of Audience Manager, a new solution integrated into the company’ s TV Platform that ...
By integrating Beeswax bidding capabilities into its supply technology, FreeWheel says it is investing in the future of programmatic trading as a cornerstone of the television marketplace. The new ...
Comcast CMCSA-owned FreeWheel, a leading ad tech platform for television, is rolling out new enhanced capabilities to allow advertisers to transact programmatically on live streaming video events ...
Freewheel is just one example of how the tech industry, and wearable devices in particular, can have a positive affect on improving our lives.
Cablevision claims Freewheel is the country's first all Wi-Fi service from a cable provider. Though it may offer lower costs for some wireless customers, the service has some obvious limitations.