Most sexually reproducing species have an even chromosome copy number, but the dog rose does not. What explains its unusual pattern of chromosome inheritance? Joiselle B. Fernandes is in the ...

So, it may be enough to think deeply about examples that challenge our ideas, even if we don’t actually copy them. The takeaway message is this: examples don’t always constrain people.

This long copy ad from 2013 reframes health in context of other things you do anyway. Well-written and consistent with the new era of purpose-driven marketing.

With that in mind, let’s look at some examples of relevant and high-quality PPC ads. Example 1: Car insurance Car insurance is one of the most competitive categories and high-spend verticals.

No no. I’m coming at you with 25 tips and 72 examples so you can have what it really takes to write copy that sells. We’ll cover Language and formatting tips to help you make clear points.

Although the Germans have a patent on the copy-cat approach – Freundefeed, anyone? -, Spanish entrepreneurs recently proved to master this unique skill as well. And now there’s 24-year-old ...