One significant area of investment is growing its advertising business, supported by its AI-powered marketing tools. The ...

The lack of public response from advertisers stands in stark contrast to their response in 2023 following an antisemitic post ...

Reddit Inc. shares jumped after the company reported its most profitable quarter to date and projected third-quarter sales ...

NEW YORK —Chart’s Spectrum Reach advertising arm has announced the full market availability of a new AI-powered advertising ...

Performance Max promises results through automation – but what are you giving up in return? Know the trade-offs before you ...

The Trump administration is weaponizing federal agencies to prop up right-wing media in an unprecedented assault on free ...

Business boycotts have long been used to foment social change. In the 1980s, boycotts of South Africa by corporations and ...

Flow has launched the world’s first and only shoppable audience marketplace. Flow Audience Marketplace is a commerce media ...

Performance Max divides opinion. Some see results, others see risk. This post explores when it works, when it doesn't, and ...

Meta Platforms META 0.69% on Thursday fired the latest shot in its longstanding feud with Apple AAPL 0.08%. The Facebook parent published instructions encouraging advertisers to use a workaround ...

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month. Publicis chairman and CEO Arthur Sadoun discusses why the holding company is raising its ...

Advertisers likely will not abandon Meta, but that should not be interpreted as an endorsement of Zuckerberg’s moves. They will not abandon Meta because it would hurt their bottom lines.