Strategist writer Rachael Griffiths declared that “the best blue mascara is $13” — but it’s down to just $9 during the sale.

We've rounded up 20 of the best deals on makeup, skin care, hair care and fragrance to shop now through Oct. 5.

The retailer has teamed up with Mini Brands to introduce toy replicas of more than 68 products by E.l.f. Beauty, Supergoop, ...

Ulta’s 21 Days of Beauty event is almost over. The sale started on Aug. 30, allowing shoppers to save 50% on a fresh ...

Ulta Fall Haul Sale is packed with celebrity beauty picks from 46 stars, including Kyle Richards, Chrishell Stause, Suni Lee, ...

In anticipation of Universal Pictures’ new movie musical, the collection includes makeup, skincare, haircare, accessories, ...

Now through Oct. 5, you can save up to 40% on hundreds of rarely discounted skincare, makeup and haircare products as part of ...

First tweens caught the skin care obsession now Ulta has upped the ante. The US beauty retailer has partnered with Mini ...

Don’t miss today's Ulta 21 Days of Beauty deals and Sephora flash sale with products starting at $7.50. Save on Patchology ...

Diamond Hill Capital, an investment management company, released its “Long-Short Fund” second-quarter 2024 investor letter. A ...

L’Oréal Cosmetics recently purchased the Makeup and Skin Care Brand, iT Cosmetics for $1.2 billion. Ulta Beauty partnered ...

ULTA is encountering several challenges, including slowing beauty category growth, heightened competition, changing consumer ...