Promotional retailing is not new. But the relentless pursuit of promiscuous shoppers by traditional and digitally-native vertical brands is making much of retail increasingly unprofitable.

His findings — promiscuous males, choosy females — seemed to strike a cultural chord. After biologist Robert Trivers cited it in a key 1972 paper on parental investment, the "Bateman principle ...

If promiscuity was indeed so undesirable, though, you would expect that promiscuous people—and women in particular—would be socially ostracized, left with no friends, bullied, and lonely ...

Young British women are more promiscuous than their male counterparts and more likely to be unfaithful, a new survey has revealed. The study of 2,000 women in the UK, commissioned by More magazine ...