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Ittar are oil scents whereas perfumes are spray Attar enhances natural smells in the form of base oil produced from plant sources, but perfumes are usually sold in spray since they contain alcohol.
Ittar is increasingly shunned by India's brand-conscious consumers who have become used to foreign products.
Ittar shunned by the scent of modernity AFP Published September 18, 2012 1 Join our Whatsapp channel ...
Despite a long heritage of fragrance and scent, economic liberalisation of the late 1980s led to a period of decline in India’s ittar industry as cheap, alcohol-based perfumes were introduced ...
There are around 500 varieties of ittar available in the market today varying from Hugo Boss, Charlie, Calvin Klein, Cigar, El Paso and Red Door -- yes you have read it correctly, these foreign ...
The cultivation of flowers used in the manufacture of ittar has declined. However, we are encouraging farmers to cultivate flowers used to produce ittar ,” Fragrance and Flavour Development ...
About 3ml attar costs between Rs 50 and Rs 500, depending on the variety. However, while locals have been losing interest in this essential oil, ittar still has a market among foreign tourists.
There are around 500 varieties of ittar available in the market today varying from Hugo Boss, Charlie, Calvin Klein, Cigar, El Paso and Red Door -- yes you have read it correctly, these foreign ...
February 14 : Actor Deepak Tijori is all set to make his acting comeback with the upcoming romantic film ‘Ittar with National award winner Rituparna Sengupta. Actress Rituparna took to her social ...
Since ittar is alcohol free, sensitivity maybe little less. People are advised to use antiseptic creams to heal rashes,” suggested Dr Shyam Prasad, Dermatologist.
Ittar bottles manufactured in different states and countries line up the shelves of perfume shops, as people come looking for their favourite fragrances, which they will dab on their new clothes to be ...