Ulta Beauty, the nation’s largest beauty retailer, proudly announces its partnership with Universal Pictures’ new cinematic event, Wicked, for the launch of a multi-branded beauty assortment, ...

For some people with natural hair, addressing damage or daily wear and tear may require more than cleansing and styling products — in these cases ... relaxed) | Size: 11 oz Amika the Kure Intense Bond ...

One thing the best natural curly hairstyles never lack is versatility and dimension. Whether you have 2A waves or 4C coils, ...

Ulta Fall Haul Sale is packed with celebrity beauty picks from 46 stars, including Kyle Richards, Chrishell Stause, Suni Lee, ...

This guide to the best TikTok beauty products was updated with newly trending makeup, hair care, and skin care products on ...

The Dae Fairy Duster Volumizing Dry Shampoo Powder does much more than fight greasiness—it strengthens and nourishes hair ...

There's a secret Tula sale happening at Ulta, and I pinged the team to get the 411 on their favorite picks, so all you have ...

Just as our wardrobes require a refresh around when the seasons change, so do our skin care routines. As cold weather begins ...

Taking cues from the runway, street style looks, and expert recommendations, we've compiled the best natural curly hairstyles ...

Frost also created a face wash with honey, a natural antibacterial that can prevent acne. Her line includes Honey Rose Face ...