Media in Canada
网页Pluto TV adds CBC, Reuters and CNN channels. The FAST service is adding local and international coverage in an effort to strengthen its news offering. By Greg Hudson. September 12, 2024.
Media in Canada
网页Munchies returns to Canada with nostalgia-driven activations. PepsiCo Foods is launching an immersive experience and statue in Toronto. Media in Canada – keeping media and marketing execs up to speed on the Canadian media scene.
How will media be redefined in 2022? - Media in Canada
网页December 21, 2021. The end of another year inevitably means beginning to look ahead to what 2022 will throw at the industry, both in terms of challenges and opportunities. Some media leaders that make up the board and membership of the CMDC are choosing to look on the brighter side, and below, they offer their perspectives on how the role of ...
By The Numbers: Canada’s ad market officially recovered
网页2021年11月1日 · TV has exceeded pre-pandemic levels – Q3 was the first quarter where every month saw growth versus 2019. In Q4 of 2020, Canada crossed a 60% digital share. And that was the highest we’d ever seen. Currently for Q3, it’s sitting around 57%. That, combined with the 34% ad spend we’re seeing for TV – …
News - Media in Canada
网页The Retail Council and IAB collaborate on growing digital retail media. The partnership aims to provide opportunities for retailers to build out their offerings, as well as for advertisers to explore what is available. By Patti Summerfield. 6 days ago.
Most-read of 2021: Media Companies - Media in Canada
网页2021年12月21日 · Rogers Sports & Media enters OOH by acquiring Rouge Media Group. While 2021 will likely be remembered for some other key events at Rogers, the company attempted to start the year on the right foot with an entry into a whole new media realm. The company’s Sports & Media arm acquired Rogue Media Group, along with its staff and network of 2,600 ...
How the pandemic has continued to impact media consumption: study
网页2021年2月18日 · Vividata has released its latest winter study on Canadian media habits, and despite the “new normal” settling in, the effects of the pandemic loom large. Between both print and digital, 75% of adults consume content from a newspaper in a given week. Smartphone consumption, in particular has gone up, …
Canada’s ad market expected to top $20 billion this year
网页2022年12月6日 · Canada’s ad market expected to top $20 billion this year. Despite lowering its forecast from June, Magna still expects growth to continue into 2023. By Patti Summerfield. December 6, 2022. Magna’s bi-annual Global Advertising Forecast says Canada’s ad sales in 2022 will hit $20.4 billion, which represents 5.6% growth from …
Canadians still trust established news media the most
网页2022年11月15日 · Kaiser & Partners found that more than half of Canadians (53%) see established news media as the most trustworthy source of information. Canadians aged 18 to 34 believe that traditional news media is the most reliable source of information (36%) compared to those aged 55 and older (72%). This includes expert content on …
Top Stories - Media in Canada
网页Media In Canada - keeping media and marketing execs up to speed on the Canadian media scene